We’re excited to announce the RevenueWell family just got bigger and better with the acquisition of PBHS, the leader in dental digital marketing.

PBHS has long been the leader in digital marketing solutions for general and specialty dental practices. The team’s innovation, expertise and amazing customer service has earned it the exclusive endorsements of the American Dental Association Member Advantage Program, the American Association of Endodontists and the American College of Prosthodontists along with 30 state associations. PBHS’s services include dental website design, practice branding, SEO, online advertising, video marketing and social media campaigns.

The addition of PBHS’s team and solutions means customers of both companies will soon have access to a one-stop marketing and communication solution that helps manage the entire patient lifecycle. The union furthers RevenueWell’s mission to deliver a single, streamlined solution to simplify patient acquisition and retention for dental practices ranging from solo practices to enterprise-level group practices and Dental Service Organizations (DSOs).

Dental marketing made easy

“Our goal at RevenueWell always has been to simplify business complexity for dentists and staff so they can focus on delivering excellent patient care,” said Serge Longin, co-founder and CEO of RevenueWell.

“The combination of RevenueWell’s award-winning patient relationship and communications software with PBHS’s high-performance digital marketing services means customers of both companies will have access to a truly unified practice growth solution providers need to acquire, retain and delight all patients while maximizing lifetime value for the practice,” Longin said.

RevenueWell and PBHS share deep dental roots and a common vision. Since their founding, the companies have focused on the unique marketing and patient communication needs of U.S. dental practices.

Connecting patient acquisition and retention

RevenueWell’s flagship product is its Marketing Platform, which integrates with most Dental Practice Management Software (PMS) systems to automate and simplify time-consuming tasks such as review collection, email campaigns, appointment reminders, welcome information and post-procedure instructions. The platform also provides performance insights that show the impact and ROI of marketing and communication activity. Other offerings include automated text messaging, paperless forms, teledentistry tools, and integrated VOIP telephony solutions for solo practices. RevenueWell’s DSO dental marketing and patient communication software serves the patient relationship management needs of group practices and DSOs.

PBHS’s high impact marketing services for dental and specialty practices include custom website design, SEO, online advertising, social media marketing, video production, website chat reception, practice branding, demographic marketing, waiting room TV, patient education and informed consent services. The company also provides secured technology solutions including SecureMail and truForm™ e-forms, the leading specialty online forms solution.

“PBHS has long been the industry leader in patient acquisition,” said PBHS President Jay Levine. “Connecting these offerings to RevenueWell’s award-winning Patient Relationship Management Suite creates an unbeatable solution for dental practices to deliver seamless new-patient experiences, measure and optimize marketing ROI and maximize the lifetime value of every patient who comes through the door.”

One-stop dental marketing solutions

“Running a dental practice is more complex today than it was just 10 years ago,” Longin said. “Patients find providers in different ways. They want to interact using different mediums. And they stay loyal for different reasons than they used to. We believe in the power of a single, integrated platform to help practices harness and benefit from these changes and deliver amazing patient experiences.

“The successful integration of the PBHS and RevenueWell teams and products will further reduce the need to buy, implement and maintain multiple solutions for different parts of the patient journey,” Longin said. “We’re thrilled about the growth and cost savings this combination will create for our current and future customers.”

The integrated PBHS and RevenueWell family serves a customer base of more than 13,000 U.S. dental practices. Longin said customers will see exciting new product offerings and high-value packages rolled out over the next few months as the two companies integrate operations. In the combined organization, Levine will run PBHS and report to Longin.

Please join us in welcoming the PBHS team to RevenueWell. The entire PBHS team will remain focused on what they do so well: creating amazing digital marketing solutions for dental practices. Levine will run the group as a RevenueWell Vice President and General Manager of PBHS. Together, we will be rolling out exciting new offerings and high-value packages to save you time and money while simplifying and improving your patient acquisition and retention efforts. In the meantime, RevenueWell and PBHS customers should continue to reach out to their existing service and sales partners.

For more information, please see our FAQ.

About RevenueWell

Founded in 2010, RevenueWell is a leading provider of marketing and communication software specifically designed to meet the needs of dental practices. The company’s Marketing Platform provides tools that help dental practices maximize their clinical schedule, increase case acceptance and keep their patient base engaged and loyal to the practice. RevenueWell’s solutions are HIPAA compliant and integrate with most Dental PMS solutions. RevenueWell has 170 employees and offices in Bannockburn and Chicago. RevenueWell’s innovation, ease of use and outstanding customer service have driven tremendous growth over the past two years and made the company the Leader in Patient Relationship Management based on customer feedback on the software review website, G2.com. For more information visit RevenueWell.com and follow the company on LinkedIn, Twitter and Facebook.

About PBHS

PBHS was founded in the 1970s to provide accounting, payroll and other administrative services to dental practices. In the 1990s, the company became the first company to specialize in dental website design and internet marketing. Since then, PBHS has grown into a team of more than 90 developers, designers, strategists and visionaries who are passionate about providing dental and medical practices with advanced digital marketing solutions. PBHS has offices in Santa Rosa, Calif., and New York. PBHS is exclusively endorsed by ADA Member Advantage, the American Association of Endodontists, and the American College of Prosthodontists along with 30 state associations. Learn more at PBHS.com.

By Steve Diogo